The Opportunity: Public Relations Coordinator
Segerstrom Center for the Arts is seeking a Public Relations Coordinator. As an important member of the Center’s marketing staff, reporting to its Director of Public Relations and working collaboratively within a talented and motivated marketing team, the Public Relations Coordinator will assist with the coordination and implementation of publicity opportunities, as well as coordinating with the marketing team to support the efforts and activities of the department in the presentation of a world class arts center located in the dynamic and arts-supportive community of Orange County.
About Segerstrom Center for the Arts:
The Center presents the world's finest performing arts and arts education programs to the diverse communities of Orange County and Southern California. With the approach of its 25th anniversary season, the quality, strength and reach of the Center's artistic and educational programs as well as its commitment to artistic excellence and sound financial management, the Center is looking forward to a future of continued artistic achievement, institutional strength and virtually unlimited potential for increased contribution to its local and national communities.
Segerstrom Center is one of the country's most acclaimed performing arts centers, presenting an eclectic balance of performance disciplines and renowned artists complimented by a wide range of high quality educational programs. The Center's artistic programming includes international ballet and dance, national tours of top Broadway shows, intimate performances of jazz and cabaret, contemporary artists, classical music performed by renowned chamber orchestras and ensembles, family-friendly programming, free performances open to the public from outdoor movie screenings to dancing on the plaza and many other special events.
It offers many education programs designed to inspire young people through the arts. Through its own education programs and partnerships with school districts and educational institutions throughout the county, these programs reach more than 350,000 students of all ages with vital arts-in-education programs, enhancing their studies and enriching their lives well into the future. Segerstrom Center for the Arts is also proud to serve as the artistic home to the region's major performing arts organizations: Pacific Symphony, the Philharmonic Society of Orange County and the Pacific Chorale.
The Center's campus includes some of the nation's most acoustically innovative and technically advanced performing arts venues. The 3,000-seat Segerstrom Hall and 250 seat Founder's Hall opened in 1986, creating a new era in the cultural life of Southern California and, most specifically, Orange County. Twenty years later in 2006, the Center expanded its facilities with the addition of the 2,000-seat Renée and Henry Segerstrom Concert Hall, the 500-seat Samueli Theatre, a 46,000 square-foot outdoor Arts Plaza, the Lawrence and Kristina Dodge Education Center and related production and rehearsal spaces.
With its 25th anniversary celebration, new initiatives are being introduced for the enjoyment of Center audiences and patrons. These will enhance the Center's reputation and positioning in the community and the arts world. Among these are expanding the organization's award-winning education and audience development programs, artistic collaborations and the commissioning and production of original works, and the introduction of new audience engagement programs such as Access for All, which will make 10,000 tickets available for $10 each to performances throughout the anniversary year. Each of these is focused on increasing and diversifying Center audiences.
The primary responsibilities are to assist the Director of Public Relations and Publicist the coordination and implementation of publicity opportunities and help to coordinate department functions and activities. This is a full-time position with occasional requirements to work nights and weekends, reporting to the Director of Public Relations.
- Acquire marketing and public relations materials pertinent to engagements from show and artist publicists. These are used by marketing, public relations and the publications manager.
- Maintain reports and lists pertaining to media attendance at performances and other events, including coordinating complimentary media tickets and press materials for distribution at events.
- Supervise and facilitate the completion and distribution of media releases, alerts and calendars – requires familiarity with e-blasts.
- Assist with social media such as Facebook, Twitter, etc.
- Assemble, distribute and archive press clippings.
- Assist with coordinating photographers and schedules.
- Assist in updating media contact lists.
- Oversee Center's media website materials and updates.
- Compile and distribute monthly calendars to media via e-mail.
- Post events on online websites for websites, publications, conference and visitors bureaus, etc.
- Help to maintain Center histories, performance lists and related archival information.
- Other duties as assigned.
Professional Qualifications & Personal Attributes
- Bachelor's degree; intermediate skill levels in Excel and Microsoft Word, additional experience with additional programs or computer skills preferred.
- Excellent oral and written communication skills.
- Strong initiative, self-confidence, creativity, enjoys working as a team player but also has the capability to work independently and as a self-starter.
- Genuine interest in the arts; understanding of the Center's mission; alert to interesting materials and cultural and entertainment trends and developments that may be of use to the Center's publicity and community engagement.
HOW TO APPLY: Please send resume, and cover letter expressing interest in this position, to email@example.com or firstname.lastname@example.org.